Great Britain: #NotJustForBoys encourages women to embrace any type of career

Encouraging women to consign profession-based stereotypes to history: That's the objective of the new campaign launched by the Cameron administration and spread via Twitter, enjoying unprecedented support by big-name companies and CEOs.

Through . Published on 19 February 2015 Ă  13h12 - Update on 19 February 2015 Ă  16h18

At least 12 million jobs are projected to be created over the next ten years in Great Britain, particularly in engineering, construction and industry. And it is precisely these sectors that exhibit a striking lack of women. By creating the hashtag #NotJustForBoys, the administration thus wished to call for women to take the road less traveled.…

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