When businesses are tempted by Peter Pan’s spirit

Giving employees candy, setting up slides and swings at work or solving a problem through a ‘serious game’ with the Lego construction game: these “fun” management methods, traditionally used by web companies and presented as a relevant answer to the expectations of generation Y, are spreading to traditional businesses, experts say.  What could look like a series of recreational gadgets is actually hiding in-depth changes to the way leadership is addressed.

Through . Published on 26 March 2014 à 14h28 - Update on 26 March 2014 à 14h28

But it doesn’t have a name yet.  “Carambar management?” proposes, amused, Benjamin Chaminade, the head of a company that looks at innovative management practices.  For her part, Deborah Rees, Director of Innecto, the British consultancy firm, said, “I like the idea of talking about Peter Pan management.  Indeed, having fun at work is one of the demands of the notorious generation Y.  “Initially, this management system came from start-ups created by friends who were often roommates,” says Chaminade, who was one of the first to talk about generation Y.  “The couch was the office, we worked during pizza night.  But after the pioneers, when the company grows, you need to recruit employees, who are not friends and who don’t come out of passion for a project but for the money.  All these fun management proposals are attempts to keep the initial start-up spirit alive.”

Google, pioneer in recreational management.  Google, the key search engine created by two students and now and since become an internet giant with annual sales of $59.8 billion (€43.4bn) in 2013,…

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